2007

KJUS History 2007

2007

In autumn this year, KJUS is a little astonished when Bode Miller’s management contacts them and asks whether there would be any interest in a partnership. A big honour for the KJUS brand and a great excitement when KJUS becomes the exclusive ski wear provider for Bode Miller and his Team America. Bode’s impressive personality, his unwillingness to compromise, his will of winning, perfectly personifies the values of the KJUS brand - freedom, passion, perfection. The outlook for a successful partnership is excellent. True to Bode Miller’s motto: “Go fast, be good, have fun.” In this year too, extraordinary images and a great KJUS movie are the results of the photo and film shooting in Lofoten (Norway). Such an authentic picture language has not been seen before. From this fantastic imagery, KJUS presents for the first time the KJUS World magazine which brings the “Spirit of Skiing” to the passionate skier.